Co-creation: Work With Your Customers to Gain the Innovative Edge
Presenter: Simon Young

The world is changing – and fast. Increasingly the world is becoming a global marketplace. Is your offering understandable for a global audience – including China?

In this session, you’ll learn why Asia Pacific is the area of most rapid growth for social media and e-commerce, and how to put both to work for your business – including in the hard-to-crack market of China.

Learn the key differences between Asia Pacific nations, and the similarities you can use to your advantage.